Facebook announced Places on August 18, 2010. It is a feature that lets users “check in” to Facebook using a mobile device to let a user’s friends know where they are at the moment.
In November 2010, Facebook announced “Deals”, a subset of the Places offering, which allows for users to check in from restaurants, supermarkets, bars, and coffee shops using an app on a mobile device and then be rewarded discounts, coupons, and free merchandise. This feature is marketed as a digital version of a loyalty card or coupon where a customer gets rewarded for loyal buying behavior.
Places is currently available only in some countries: Australia, Austria, Belgium, Bulgaria, Estonia, Canada, Cayman Islands, Japan, United Kingdom, United States, France, Italy, Spain, Norway, Denmark, Sweden, Poland, South Africa, Finland, Ireland, Singapore, Taiwan, Thailand, Hong Kong, Philippines, and Malaysia with many more on the way.
On October 10, 2010, Places became available on BlackBerry, after iPhone.The Android OS is also places-capable. Other users, including Windows Mobile users, must use an HTML5 browser to use Places via Facebook Touch Site.